I turn complex ideas into hand-drawn visuals that actually stick — for educators, coaches, and thinkers.
Hey, I’m Hidde — based in the Netherlands, PhD, father of twins, and endlessly drawn to complexity. Not to live in it, but to untangle it.
About 1.5 years ago that turned into a hobby: becoming a visual simplifier. I take the ideas that are hard to explain and turn them into hand-drawn visuals that create ‘Aha!’ moments that stick.
I equip coaches and therapists in 1:1 sessions, and teachers in the classroom, with visual tools that do more than explain—they travel. Through my Visual Collections, these insights stay with the client or student digitally and physically, ensuring breakthroughs stick long after the session or lesson ends.